Our Story
From Passion to Pioneer: Mineral Surface Revolution in Sarasota

Lais Luz
CEO
“My dedication to understanding and working with mineral surfaces is what truly sets me apart. This passion led me to become a leading expert in Sintered Stone, Ultracompact Surfaces, and Porcelain stoneware.”
Lais Luz, the founder of Luz Concept 5, has deep roots in the Sarasota, Florida stone industry. Indeed, around 2018, she discovered the transformative potential of mineral surfaces. Furthermore, because of her success with a previous countertop company in Sarasota, she quickly recognized the revolutionary nature of this eco-friendly material.
To address this new material, Lais proactively tackled its complexities. For instance, she mastered everything from precise fabrication to expert installation. This included porcelain slabs, sintered stone, and ultracompact surfaces for Sarasota homes. Despite the fact that the industry had initial misunderstandings, her belief in the enduring qualities of mineral surfaces remained strong. In particular, this was true for modern kitchens and luxury countertops in Sarasota.
Her mission truly reflects her deep understanding: “There are no cons; in fact, nothing is impossible with Mineral Surface, such as sintered stone for climate-proof outdoor living, porcelain stoneware offering unyielding beauty, and ultracompact surfaces like Dekton, which are known for their impervious strength.”
Driven by a pursuit of global best practices, Lais identified a significant knowledge gap about mineral surfaces in the Sarasota market. Consequently, this realization fueled her passion. Therefore, she established Luz Concept 5. The company is dedicated not only to unlocking the limitless design possibilities of mineral surfaces but also to educating clients in Sarasota about these high-performance, eco-friendly options.
Today, Lais continues to lead Luz Concept 5 with enthusiasm and a commitment to sustainable practices. Moreover, she constantly seeks innovative ways to enhance Sarasota spaces with the enduring elegance of mineral surfaces.
Contact us today for a personalized design consultation.